With Genesis - You Are The Brand!

Salon Owners: Launch Your Brand with Private Label Hair Care Products

Welcome to Genesis Private Label, where your dream of launching your own hair care brand becomes a reality! We specialize in private label hair care products that empower salon owners and beauty professionals to offer high-quality, custom hair care solutions. With our easy three-step process, you'll create unique products tailored to your brand’s identity.

Sample Now!

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Making your own custom hair products should be easy and fun!

Your brand - Your way

Why promote another brand, only to compete with it in drugstores and online marketplaces? With Genesis Private Label hair products, your brand stays exclusive—available only through you. Give your clients high-performance, salon-quality products they can take home, reinforcing your brand identity with every use. Stand out with professional, natural hair care that delivers results and keeps your business front and center.

Before

After

Uncover the amazing possibilities of personalized branding for your salon or barber shop

Created with your integrity in mind!

Join a growing community of salon professionals who are breaking free from mainstream brands. With Genesis, your private label hair care products will not only enhance your salon’s reputation but also ensure that your clients can take home salon-quality products, reinforcing their loyalty and trust in your brand.

Step 1: Sample - Start by sampling our extensive range of shampoo, conditioner, and styling products. Our formulations utilize natural ingredients and are free from harsh chemicals, ensuring each product is gentle yet effective.

Step 2: Choose Your Collection - Explore our customizable collections that cater to all hair types, including options safe for color-treated hair and extensions. Select the product line that best reflects your salon’s ethos and meets your client's needs.

Step 3: Design Your Brand - Our design team will collaborate with you to create stunning packaging that captures the essence of your brand. Stand out in the beauty market with unique designs that resonate with your clientele.

Order Your Sample Kit Now!!

Products

Brand Partners

Happy Clients

Break free from the "big brand" retail products that eventually abandon you to be sold in drug stores. Embrace the power of your own branding and let your clients take the experience of your salon home with them!

Cruelty Free Products

No Harsh Chemicals

Quality Ingredients

Sustainability

Thoroughly researched and clinically tested

Nature in action

Our exclusive plant powered haircare uses natural mineral sources + botanical protein catalysts to deliver what’s most important to your clients: Healthy manageable hair that is smooth, soft and strong, shines, and holds its color.

Each of our private label hair care products contain a precise dosage of minerals and proteins uniquely designed to achieve results you can see and feel.

Of course, our shampoos and conditioners are color and keratin safe for all hair types including wigs and extensions!

Try it for yourself!

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How It Works

Getting started is as easy as 1...2...3!

Our team of brand professionals will help you through every step of the process. From selecting your products, brand design/marketing, and retailing - Genesis has your back!

Sample

Every Product*
Full Sized Bottles
Price Reimbursed**

Choose Collection

Select Intro Type
Select Packaging
Select Design Level

Design

Work with our design team & bring your brand to life!

*Based on availabilty

**Within 30 days of purchase of opening collection

Sample Kit - Destroy The Hairdresser - Genesis Private Label - Custom Branded Professional Haircare Products - Natural Ingredients - GNLAASKITDL

Classic Haircare Sample Flight - Genesis Private Label - Custom Branded Professional Haircare Products - Natural Ingredients - GNLCLAHCSAMPLE2025

Specialty Haircare Sample Flight - Genesis Private Label - Custom Branded Professional Haircare Products - Natural Ingredients - GNLSPHCSAMPLE2025

Styling Sample Flight - Genesis Private Label - Custom Branded Professional Haircare Products - Natural Ingredients - GNLSTYSAMPLE2025

Finishing Sample Flight - Genesis Private Label - Custom Branded Professional Haircare Products - Natural Ingredients - GNLFINSAMPLE2025

Private Label Hair Care Product Sample Kit - The Entire Product Line

Looking to launch your own private label hair care line? Our Private Label Hair Product Samples kit is the perfect starting point! For just $99.95, dive into a selection of 16 full-size, salon-quality products designed to cater to all hair...

What Our Partners Say

Genesis really stood out—they made the process easy with low minimums and flexible product options. Plus, their products are genuinely great

Katya Yoshida - Capybara Hair Lounge

"What we love about private label is that it gave us the ability to develop our own proprietary products that we always dreamed of creating, and because of Genesis our dreams became a reality."

Blo Out Lounge

“I love that private label allows you to brand yourself and to create a line to call your own without spending millions of dollars to do it.”

Tenease Flowers - Hair By Tenease

"It is classy, well thought out, and has awesome formulas that perform exceptionally. I would put the formulas up against any leading brand on the market. I can’t say enough about Genesis.”

Fred Shober - The Studio

Have questions?

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